Privacy Policy

Last updated: March 24, 2026

1. Introduction

Bink Analytics LLC ("Company," "we," "us," or "our") operates Bink DFS (www.binkdfs.com). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service.

By using the Service, you consent to the data practices described in this Privacy Policy. If you do not agree with this policy, please do not use the Service.

2. Information We Collect

2.1 Information You Provide

  • Account Information: When you register, we collect your email address and password. Passwords are encrypted and never stored in plain text.
  • Payment Information: When you subscribe to a paid plan, payment details (credit card number, billing address) are collected and processed by Stripe, our third-party payment processor. We do not store your full credit card number on our servers. We store a Stripe customer ID to manage your subscription.
  • Profile Information: You may optionally provide a display name.
  • Support Communications: If you contact us via email, we retain your message and contact information to respond to your inquiry.

2.2 Information Collected Automatically

  • Usage Data: We collect information about how you use the Service, including pages visited, features used, lineup generation activity, and interaction patterns.
  • Device Information: We may collect information about your device, including browser type, operating system, and screen resolution.
  • Log Data: Our servers automatically record information such as your IP address, access times, and referring URLs.
  • Cookies and Similar Technologies: We use cookies and similar tracking technologies to maintain your session, remember your preferences, and analyze Service usage. See Section 7 for more details.

2.3 Information We Do Not Collect

  • We do not collect your DraftKings or other DFS platform credentials.
  • We do not collect your DFS contest results or financial outcomes.
  • We do not collect sensitive personal information such as Social Security numbers, government IDs, or health information.

3. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve the Service.
  • Process your subscription payments and manage your account.
  • Enforce subscription tier limits and usage quotas.
  • Send you service-related communications (account verification, subscription confirmations, important updates).
  • Respond to your support inquiries.
  • Monitor and analyze usage trends to improve the Service.
  • Detect, prevent, and address technical issues, fraud, or abuse.
  • Comply with legal obligations.

We do not sell your personal information. We do not use your data for targeted advertising. We do not share your information with data brokers.

4. How We Share Your Information

We may share your information only in the following circumstances:

  • Service Providers: We share data with third-party service providers who assist in operating the Service, including:
    • Stripe — payment processing
    • Supabase — database and authentication
    • Vercel — website hosting
    • Amazon Web Services (AWS) — backend computation
    These providers access your data only to perform services on our behalf and are obligated to protect your information.
  • Legal Requirements: We may disclose your information if required by law, regulation, legal process, or governmental request.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
  • With Your Consent: We may share your information with your explicit consent for purposes not described here.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

  • All data transmitted between your browser and our servers is encrypted using TLS/SSL.
  • Passwords are hashed using industry-standard algorithms and never stored in plain text.
  • Access to production systems is protected by multi-factor authentication.
  • Database access is restricted by row-level security policies ensuring users can only access their own data.
  • Payment processing is handled entirely by Stripe, which is PCI DSS Level 1 certified.
  • API endpoints are authenticated and rate-limited to prevent unauthorized access.

While we strive to protect your information, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as your account is active or as needed to provide the Service. If you delete your account, we will delete or anonymize your personal information within 30 days, except where retention is required by law or for legitimate business purposes (such as fraud prevention or financial record-keeping).

Aggregated, anonymized data that cannot be used to identify you may be retained indefinitely for analytical purposes.

7. Cookies and Tracking Technologies

We use the following types of cookies:

  • Essential Cookies: Required for the Service to function. These include authentication tokens and session identifiers. You cannot opt out of essential cookies while using the Service.
  • Preference Cookies: Store your settings and preferences (such as default lineup count and optimization preferences) to improve your experience.
  • Analytics Cookies: Help us understand how users interact with the Service so we can improve it. These cookies collect aggregated, anonymized data.

You can control cookies through your browser settings. Disabling cookies may limit your ability to use certain features of the Service.

8. Your Rights and Choices

8.1 All Users

  • Access: You may request a copy of the personal information we hold about you.
  • Correction: You may update your account information through the Settings page or by contacting us.
  • Deletion: You may request deletion of your account and associated personal data by contacting us at support@binkdfs.com.
  • Opt-Out: You may opt out of non-essential communications by contacting us.

8.2 California Residents (CCPA)

If you are a California resident, you have the right to:

  • Know what personal information we collect, use, and disclose about you.
  • Request deletion of your personal information.
  • Opt out of the sale of your personal information (we do not sell personal information).
  • Not be discriminated against for exercising your privacy rights.

To exercise these rights, contact us at support@binkdfs.com. We will respond within 45 days as required by law.

8.3 European Users (GDPR)

If you are located in the European Economic Area, you have additional rights including:

  • The right to data portability.
  • The right to restrict processing of your personal data.
  • The right to object to processing based on legitimate interests.
  • The right to lodge a complaint with a supervisory authority.

Our legal basis for processing your data includes: performance of a contract (providing the Service), legitimate interests (improving the Service), and your consent (where applicable).

9. Children's Privacy

The Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 18, we will delete that information promptly.

10. International Data Transfers

Your information may be transferred to and processed in the United States and other countries where our service providers operate. These countries may have data protection laws that differ from your jurisdiction. By using the Service, you consent to such transfers.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised "Last updated" date. Your continued use of the Service after changes constitutes acceptance of the updated policy.

12. Contact Us

For questions about this Privacy Policy or to exercise your privacy rights, contact us at:

Bink Analytics LLC
Email: support@binkdfs.com
Website: www.binkdfs.com

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Bink DFS is a lineup optimization tool and does not guarantee any financial outcome. Not affiliated with DraftKings or FanDuel. Please play responsibly. If you or someone you know has a gambling problem, call 1-800-GAMBLER.

Bink DFS and Mr. Bink are trademarks of Bink Analytics LLC. All rights reserved.